Mobile eBay Manager

Source: 160characters.org

A new mobile application allows consumers to manage their eBay account from their mobile phone handset is to launch in July.
Mobile Auctions is published by Moonlight Mobile and provides updated information directly on the user's handset about the state of play of bidding for both buying and selling.
Services include a scrolling ticker bar, showing the user's transaction status for live auctions and sophisticated alarm and alert settings allowing notification of bids being beaten, auctions closing and items won.

Research conducted with focus groups during Mobile Auctions development showed that many users actually used Mobile Auctions in conjunction with eBay itself, using the phone's real time updates and alerts to keep them informed whilst browsing eBay online for other auctions.

Jonathan Sendzul, CEO of Moonlight Mobile, said, “Mobile phones are capable of much more than simply playing games, yet outside of entertainment, there are very few applications or services which are practical and useful for owners." mobile auction

"When creating Mobile Auctions, we spent a great deal of time with focus groups, looking at the user interaction and market testing" said Sendzul. Where we really believe Mobile Auctions makes a difference is in what the application delivers – focussed access to 'My eBay', a colourful user interface and simplicity of use. ”

Mobile Auctions works on the majority of Java enabled mobile phone handsets and operates on all local eBay markets: the USA, United Kingdom, Spain, Germany, Italy, France, the Netherlands, Austria, Israel and Belgium with more territories being added regularly. Each country has its own language version for the users.

The service costs a monthly subscription and will be available cross network. Moonlight Mobile is currently negotiating with a number of Europe's leading mobile network operators and independent portals.